Categories
Uncategorized

Ctrl+F5 2017 – Jaipur, here we come!

With Ctrl+F5 Chennai being a good start to the new year, we’re looking to keep the show going with power-packed speaker sessions for the rest of the tour. Next stop, Jaipur! That’s right, this is going to our first Ctrl+F5 in the Pink City and we cannot wait to see you guys there. Join us at the Radisson Blu Jaipur on the 3rd of March for our next web designers and web developers summit!

Why Ctrl+F5?

Meet experts in the field & learn from other web designers, developers & technology leaders, all who will be sharing their experiences, learnings, geniuses, latest technologies & intelligent hacks to help your business boom. Let’s have a look at our speaker line up for Jaipur.

Meet the Speakers:

Crystal Peterson: Director of Registry Services, Neustar

 Topic – ‘The Evolution of Naming’

 

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

Become a trusted partner to your customers by helping them think differently about their digital presence. When they look to you for advice, what will you say? When is it right to choose from one of the 500+ new domain name alternatives? In this session, we’ll talk about the evolution of the naming business and the importance of being at the forefront of learning how to recommend and build websites on the “non dot-coms.”

Pratik Jagdishwala: Senior Product Manager, Endurance International Group

Topic – ‘How to Boost the Performance of your WordPress powered websites’

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

 

Pratik will delve into the issues encountered by WordPress Developers and Designers with different kinds of Hosting, look at the solutions, learn how to ensure limits are not breached with your hosting provider and how to get the best performance for your website without overspending on infrastructure.

Simran Talreja: Product Manager, Endurance International Group

Topic – ‘A Practical Approach to Design Thinking’

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

While design thinking has been a buzzword for some time, in this session Simran will help you go beyond concepts and learn practical ways to apply it to your everyday work. Learn and equip yourself with the right set of tools and approaches of how to build great products for your clients.

Rajendran Dandapani: Director of Engineering, Zoho

Topic – ‘Design and Development: Two sides of a 20-year-old coin’

Rajendran will share his insights on on the why’s and wherefores of software product design and development that he has gained over twenty years of design tweaking, code hacking and managing multi-functional teams.

 

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

Navneet Kaushal: CEO & Founder, PageTraffic

Topic – Search Engine Friendly for Web 3.0 – Why & How?

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

Navneet will speak about a typical conversations between clients and SMBs in context of website building in India – how the clients’ lack of understanding of technical SEO could hinder efforts to drive relevant traffic to their websites. It’s their disposition towards technology that becomes a barrier in digital penetration and educating the Indian populace is a must.

Here’s what Ctrl+F5 Chennai looked like!

It goes without saying that we’re pretty stoked. If there’s anything you’d like to add regarding our speaker sessions, feel free to share your thoughts in the comments section. See you guys in Jaipur!

 Chennai being a good start to the new year Ctrl+F5 2017 – Jaipur, here we come!

class = “fb-comments”
data-href = “https://blog.resellerclub.com/get-ready-for-ctrlf5-2017-jaipur/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Design

6 ways attending Tech and Design Industry events can help your business

As a web designer, developer or business-owner (or all 3-in-one!), finding time to attend a tech event can be tough. You probably think that it is an unproductive way to spend a business day. However, we’d like to show you 6 reasons why you should attend events such as WordCamps, Developer Summits, Design conferences and other tech conferences and conventions.

 finding time to attend a tech event can be tough 6 ways attending Tech and Design Industry events can help your business

1. Self-appraise – Evaluate your business and brand!

Events like these often see your competition showcase the best of their products and strategy. It’s the perfect way for you to get a sense of “Where do I stand in comparison to my biggest competitors?”.

2. Network – Build better, stronger connections with face-to-face interactions:

Particularly for digital businesses, your presence in this setting can make an impact that a digital campaign cannot. This can also help you connect especially with customers who are not inclined to online marketing.

3. Grow your leads – Expand your customer base:

Presenting your business at a related-event can help you meet a whole new set of people to reach out to.

4. Ideate  Get outside the bubble:

With your daily workload, it is possible to get stuck in a bubble. Attending events like these exposes you to different thinking, different points of view and expand or challenge every assumption you had about your industry. Takeaways from these events can be invaluable.

5. Become a Thought Leader – Project your personal brand:

If you happen to be an expert in your field, these events can open many more doors for your business and yourself. It can help showcase yourself as a possible event speaker and industry leader.

6. Collaboration – Learn solutions from other tech professionals:

In a complex and fast-changing industry, it’s hard to keep pace with changing requirements and technologies. These events are the perfect place to find experts who can help you figure out solutions to some of the most complex problems you face in the business.

 finding time to attend a tech event can be tough 6 ways attending Tech and Design Industry events can help your business

 

We’d also like to share a few tips that can give you an edge at any event:

  1. Find out the attendees in advance and do a bit of research on their profiles: This will help avoid wasting time and expedite getting a word in with the right kind of leader or lead-not to mention helping you strike up interesting conversations and impressing them in return.
  2. Practice your ‘elevator pitch’: An ‘elevator pitch’ is a very short, persuasive description to explain ‘who are and what company is’ in just a few sentences. At a networking event, this is gold.
  3. Be confident and be yourself: Remember that the goal is to make meaningful connections. Whether for your business or for yourself, at no point should you push yourself to project a false face for your business including fudging numbers, stats,etc as these will eventually be exposed either through the network or just with time.
  4. End your conversation with a planned follow-up: To ensure your lead takes you seriously, ensure you plan a get-together to carry on your conversation. However, keep it natural. Good relationships are built over time.

So if you weren’t convinced before, we hope you are now. Networking and presenting at events can only be a benefit to both your business and you personally.

You can get started at ResellerClub initiated events like ‘Ctrl+F5’-a web design and development summit organised across India and also ‘Cloud Bazaar’-an event coming up in December this year where we showcase all our cloud-based products for new-age web businesses. You can also catch us at WordPress community-organised events like WordCamps through the year. The next WordCamp is at Mumbai on the 25th and 26th of March. Of course, stay in touch with us for more updates on other related events activities.

 

class = “fb-comments”
data-href = “https://blog.resellerclub.com/6-ways-attending-tech-and-design-industry-events-can-help-your-business/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Design Marketing

How To Build a Professional Website : 3 Simple Steps

Knowing how to build a professional website for your business plans and ventures is the beginning of your online presence. It simultaneously operates as your communication channel, branding tool, and a store platform. Your customers expect the best even before setting foot in your shop, and your website is a clear representation of your professionalism.

Are Website Builders the answer to building a professional website?

Yes, there are quite a few cost effective, builders that build beautiful websites for most basic needs. A website churned out by a builder excels at creating a page without you actually having to know how to program, code, and design, but they still have a “one size fits all” feel and may be apt only in the early stages of a business. Moreover, Website builders come with a limited set of design templates or business requirements that do not match yours – now and almost definitely in the future, as your business expands.

A professional website speaks volumes for your business! Here are some important points you may want to consider when building a professional website:

1. Choosing the right designer/developer: This is probably one of the most important decisions you will make when it comes to building your professional website. Choosing the right developer entails being clear on your requirements – whether you need a static or a dynamic website, the knowledge you possess about web design budget and responsiveness etc.Knowing how to build a professional website for your business plans and ventures is the be How To Build a Professional Website : 3 Simple Steps

  • Complexity: If you are expecting constant updates to your site be sure to pick a developer who is proficient in server-side scripting languages such as PHP, JSP, ASP or Coldfusion.
  • Past Projects & Experience: It’s also imperative to analyze their portfolio, to know if they have worked on a project similar to the one you have envisioned for your website. A professional has experience, training and expertise. With your goals and their understanding of the best suitable platform, you can build a killer website together.
  • Website Requirements: Does the developer you choose have the bandwidth to meet your requirements – especially in case of scaling up. The quality and quantity of resources are ultimately dictated by your project complexity.
  • Cost: The costs may depend on experience of the developer and your requirements from the website. Additional functionalities and capabilities may cost more, particularly if it’s something that wasn’t envisaged originally and requires re-writing of the core code or database.

Knowing how to build a professional website for your business plans and ventures is the be How To Build a Professional Website : 3 Simple Steps

2. Selecting the ideal Web Hosting Plan: This is about evaluating your business’ needs from your professional website. Here are some potential questions, the answers to which may help you get started:

What is the purpose of your website and how much traffic do you expect?

What geographies do your customers come from?

  • If you have just begun your journey to your online presence, and are designing your website to be purely informational like a blog or a brochure layout website with not many pages – a shared or a cloud hosting plan may be the perfect options for you. These offer adequate disk space and bandwidth to meet all your needs. Though shared hosting plans have restrictions in terms of software support, resources and root access.
  • If you are building a web application and are expecting reasonably high traffic, a VPS plan could be your best pick. A VPS plan is more economical than a dedicated package, and also highly stable and safer compared to a shared plan. Since all the resources are divided in fixed proportions, you can be assured that the performance of your site will not be affected.
  • If you are building a complex web application or are expecting high traffic volumes to your website, a dedicated hosting plan will guarantee sufficient processing power, control as well as ample disk space & bandwidth. These plans are costly and can be completely managed by you or by the respective web host on your behalf.
  • Keep in mind the distance for data to travel between the server and your audience, when choosing the right location for your servers. The longer the distance, the higher the latency.

Knowing how to build a professional website for your business plans and ventures is the be How To Build a Professional Website : 3 Simple Steps

 3. Choosing the right platform: Be sure to choose the right platform, best suited for your needs – this choice is usually between the two most popular platforms – Windows and Linux!

Here are some important considerations you must make and discuss with your web developer before you pick the right platform while building your professional website:

  • Flexibility: If you wish to integrate ready-to-use solutions on your website, such as blog posts, CMS or forums, you will find a host of open source applications for Linux hosting, easily obtainable on the web. Windows offers several proprietary solutions that are quite popular too.
  • Technology Stacks: Does your website rely on windows specific technologies, like ASP .NET, MSSQL or Microsoft access? If so, taking to a windows package might be a more convenient option for needs.
  • Your designer or developer team’s skill set: Designers and developers choose frameworks, languages and the right platform to run your website on in alignment with their skill sets. While picking the best platform for your needs, it’s also important to consider what your developers are most comfortable working on, to get the best out of your resources.

Both Linux and Windows will help you with secure, powerful and reliable hosting services. It’s only in context of your particular website that one could be a better fit than the other.

Creating the website is just the beginning of your online profile, you will need to ensure that you take advantage of the visibility, flexibility and boost it can give to your brand.

  • Professional email
  • Inclusion in all offline collateral
  • Online advertising
  • Search engine optimization
  • Update content regularly

A professional website improves your brand image, blending your brand into the design and functionality of your website. With so much on the line, why not give yourself the best and capitalise on this sure shot way of gaining competitive advantage, credibility and driving traffic.

Thanks for reading and I hope this post on how to build a professional website was helpful. If you have any questions please feel free to write to us or post your comments in the section below.

class = “fb-comments”
data-href = “https://blog.resellerclub.com/how-to-build-a-professional-website-3-simple-steps/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Hosting

How To Become A Web Host

Looking at making a little residual income through web hosting? Why not consider becoming a web host. Here are a few points that might be helpful:

What is web hosting?

Web hosting is a service that facilitates individuals or organizations to put up web page(s) on the Internet, such that it is available for users to see, by typing in the website address (URL). Web hosts are providers of such services. In order to be able to host with a provider, a domain name is required.

Whom is it for?

If you have working knowledge of the Internet and are willing to invest some time and effort in setting up this auxiliary income stream, you can become a web host.

Why web hosting? Or rather what’s in it for you?

Looking at making a little residual income through web hosting How To Become A Web Host

You must understand your target audience and its needs – whether it’s a big sized enterprise or a small / medium business or a blogger with a requirement for a simple website. Each of these requires a different type of hosting, which obviously comes at a different cost.

Bill Aulet, a senior lecturer of entrepreneurship, MIT Sloan School of Management, stresses on how the obvious must not be forgotten – the need for understanding the market size and the end customer.

You can become a web host by

  1. Leasing services from a data centre – If you’re dealing with a medium to large sized enterprise, then you would have to lease services directly from Data Centers. This allows you greater bandwidth, resources, and margins to work with. You can lease a (dedicated) server from another hosting firm, and then host your clients’ sites on that server. It offers a greater control in managing your business BUT this requires tremendous expertise and you must be available on call all the time.
  2. Approaching a provider and becoming a reseller – If you’re dealing with small to medium sized businesses or a blogger then you don’t need to directly work with Data Centers, you can resell services from other big established web hosting services out there; it’s handled professionally by a provider. This works well for products such as Shared and Reseller Hosting. Be sure to choose a reliable and established hosting services provider.

You can become a web host with ResellerClub and offer world class hosting services on state-of-the-art infrastructure. Following are a few things you may want to know before you get started:

 

Types of hosting products

Reseller Hosting

Reseller hosting is a form of web hosting wherein the account owner has the ability to use his or her allotted hard drive space and bandwidth to host websites on behalf of third parties. Read more about ResellerClub Reseller Hosting.

Shared hosting

If you do not wish to resell Reseller Hosting and bother about WHM, then you can offer Shared Hosting. Shared web hosting service is where many websites reside on one web server connected to the Internet. This is an economical hosting option, as the overall cost of server maintenance is amortized over many customers. The provider is generally responsible for managing servers, installing server software, security updates, technical support, and other aspects of the service.

If your clients have a requirement for root access and technical advanced resources, then you can explore Dedicated Servers, Virtual Private Servers (VPS) and Cloud Hosting.

 

Linux or Windows?

The operating system on your customer’s PC has very little to do with the web hosting plan that you offer. Linux web hosting can be used on a Linux computer as well as on a Windows computer and vice versa. As a reseller, you can offer both, but you must understand the difference between the two. Static HTML pages can be hosted on literally any server. It all depends on whether your customer has familiarity in operating one or the other.  With Linux it is easier for your customers to find open source scripts and tool.

Looking at making a little residual income through web hosting How To Become A Web Host

What are the costs involved?

You must do a thorough research of pricing and factor in the server costs (in case of Dedicated Servers), operational costs, salary of your employees. Consider this – a customer may need cPanel with a particular product and for this, a cPanel license will be required. Having a pricing range for all such license purchases in sync with the bandwidth calculations and strategy of deciding product share (Dedicated vs VPS vs Shared Hosting) in your business will provide you with a complete overview of pricing ranges.

 

What and how are you going to charge your customers? (Please invest in advertising to ensure you have customers)

There are way too many web hosts out there offering hosting services from $1 to $1000, depending on the type and complexity of the hosting product. Once you have established your fixed and recurring costs, you know where to break even. Use this figure and understand the market for your offerings to arrive at selling prices for your products. Clients who require more bandwidth and space can be charged a higher rate.

 

All spec and tech in place? Pretty much? But what is your website going to look like?

Make sure you have a visually appealing and a user friendly website offering all the wonderful things you have put together. Deciding on various online marketing strategies such as SEO, SEM, running a Google AdWords campaign can provide you with an option of creating a larger client base.

I cannot stress enough on the importance of efficient technical support (preferably 24×7 as this can be a deciding factor for your potential customers), which will become all the more important as you grow. Nothing delights a customer more than superb support and nothing annoys a customer as much as poor support from a service provider.

I hope this helps you get started with your journey to become a web host. Do share with us others tips and tricks that worked for you!

class = “fb-comments”
data-href = “https://blog.resellerclub.com/how-to-become-a-web-host/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Uncategorized

Ctrl+F5 2017, Chennai – What Went Down

Ctrl+F5, Chennai was a vibrant & inspiring start to the Web Design & Development Summit series this year, and we’re glad to keep the momentum going for 2017! Chennai warmly welcomed us with 92 attendees at the venue. Registrations began at around 10 AM and our attendees got a taster to the day’s proceedings over breakfast. Here’s my breakdown of each speaker session to see what went down at our 3rd web professional summit down south.

Shaurya Poddar: Account Strategist, Google

Topic – ‘Winning the Zero Moment of Truth (ZMOT)

 AM and our attendees got a taster to the day Ctrl+F5 2017, Chennai – What Went Down

We kicked off our speaker sessions with Shaurya Poddar of Google. Shaurya kicked off with the story behind the term – Procter and Gamble coined “The First Moment of Truth” back in 2005 and the idea had a big influence on Google. This lead to the inception of ZMOT or Zero Moment of Truth by Google in 2012 because they saw the consumer journey changing from classical First Moment of Truth. Let’s talk a little more about what Shaurya had to say about Proctor and Gamble’s assessment.

The First Moment of Truth

It can be broken down into 3 phases; Stimulus, the 1st Moment of Truth, and the 2nd Moment of Truth.

  1. Stimulus – Creates the need. A consumer is exposed to the first form of advertisement, be it a newspaper ad, television, radio, outdoor advertising etc.
  2. First Moment of Truth – After the need for a certain product is incepted, the consumer begins his/her research. Another instance is when the consumer sees the product for the first time (say, on the shelf of a supermarket)
  3. Second Moment of Truth – This refers to the actual experience of utilizing the product. The consumer could either become a preacher for the product, or never use it again depending on the experience

What Shaurya highlighted was that the First Moment of Truth was no longer paramount. With the rapid shift towards technological dependency, it is the ‘stimulus’ or the Zero Moment of Truth that gives you advantage over a consumer’s buying behaviour.

His topic focused more on how mobile has become the most commonly used device for research conducted by end consumers. For example, more than 90% of product searches moved to Google Maps. He also highlighted the fact that majority of SMBs in India may have responsive websites, but their ability to convert visitors plummets owing to slow page load speeds (an average of 10 seconds).

Suveer Bajaj: Co-founder, Foxymoron

Topic – ‘Digital Marketing Trends to look out for in 2017’

 AM and our attendees got a taster to the day Ctrl+F5 2017, Chennai – What Went Down

Suveer covered various aspects on how you can up your game in the digital world. He stated that, “Content will eventually become a $2bn industry.” He also pinpointed that your product sits at the core of your brand identity. You need to fortify it with digital marketing solutions like:

    1. Social Media
    2. Search
    3. Mobile
    4. Website, which is the heart of Digital Marketing
    5. Display or ad banners
    6. Website, which is the heart of Digital Marketing
    7. E-Mail
    8. Video

Some of the Digital Marketing trends to be expected in 2017 are

  1. Empathy Mapping, since a lot of marketing is driven by human empathy
  2. Virtual reality, which will change the dynamics of the digital world
  3. Creating thumb-stopping content: It should be the driving force of every industry. How can this be achieved? By focusing on video content for your brand. Suveer stated that video content is consumed the most by users and it is surely the future

Our second session ended at around 1 PM after which our attendees and speakers had more time to interact with each other on a more personal level. After a satiating meal, Simran took over focusing on a more design-oriented, ideating approach for web professionals. Let’s take a look.

Simran Talreja (Product Manager, Endurance International Group):

Topic: ‘A Practical Approach to Design Thinking’

 AM and our attendees got a taster to the day Ctrl+F5 2017, Chennai – What Went Down

While design thinking has been abuzz for some time – in this session Simran went beyond concepts and helped our attendees to learn newer, more practical ways to apply Design thinking  to our everyday work. It was more of a group discussion and ideating method than a speaker session. Through this, Simran helped the attendees in learning how to equip themselves with the right set of tools and approaches of how to build great products for their clients.

Here are some highlights:

  • Design Thinking is a human-centric, it’s approach is lateral such that it helps in solving problems and often helps to innovate
  • Designers and developers are not just building technology but building solutions for human beings
  • The process: Empathize > Define > Ideate > Prototype > Test
  • Empathizing through observation, interviewing & experiencing
  • Idealization involves coming up with a variety of solutions
  • Prototyping means that you have to visualize your ideas
  • Testing involves trying out high-resolution versions of your prototypes

Pratik Jagdishwala: Senior Product Manager, Endurance International Group

Topic: ‘How to Boost the Performance of your WordPress powered websites’

 AM and our attendees got a taster to the day Ctrl+F5 2017, Chennai – What Went Down

Pratik spoke of various issues regarding WordPress powered sites because ultimately, around 80% of Content Management Systems on servers are WordPress. It is the de-facto choice for web professionals. Since WordPress is so commonly used, he stated that problems such as malware, vulnerabilities, bad practices and unsecured plugins could pst to be a threat.

So what are the solutions to make your website safer & faster?

  1. Analyse your website – Use Firebug (Mozilla), Yslow, pagespeed etc. to test your speed
  2. Update your WordPress plugins to their latest versions
  3. Disable unnecessary plugins
  4. Limit web crawlers and bots
  5. Use JPG instead of PNG, especially image compressors
  6. Keep the number of elements on your website not more than 30 to 50
  7. Keep your page size less than 500KB for an excellent load speed, 1MB for a medium load speed
  8. CDNs can help you websites load faster, but then again they can slow your websites depending on how you use it.

We got fantastic feedback from the attendees and we thank each one of you who helped us make this a grand success. You can have a look at the pictures below.

Ctrl+F5 Jaipur is just a week away! As we had mentioned earlier, we’re not only looking to focus on issues that delve into design and development, but digital marketing as well. We’re coming to your city with a fresh lineup of industry stalwarts. Have you registered yet?

 AM and our attendees got a taster to the day Ctrl+F5 2017, Chennai – What Went Down

 

class = “fb-comments”
data-href = “https://blog.resellerclub.com/ctrlf5-2017-chennai-what-went-down/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Design Marketing

Putting the ‘Professional’ in Professional Email Addresses

One of the first things I do when I open an email in my mailbox is to check the sender’s email ID for a mention of the company he / she works for. While I’d certainly like to believe it doesn’t change anything if I recieved a mail from a yourname@yourcompany.com or a name12345@ymail.com let’s be honest, it does.

So what makes the difference? What’s so appealing about a professional email address? Why does it automatically convey the trust that it does? As a web designer or a developer you also have the liberty to act as a consultant to your client and ensure he sees the value of a website and a strong online presence. This article could help you show your clients just why professional email addresses are so important. Let’s try and understand what professional emails do for our businesses and how you can market this to your customers as we go through the following topics:

  • Why should you get professional email
  • How can professional email help you succeed
  • What should your professional email address look like

Why should you get a professional email?

  • First impression, best impression

    Like I pointed out earlier, a professional email address automatically gives off the right first impression. A generic email address may conjure an image of an amateurish, inexperienced operation and give room to question the authenticity of your customer’s brand. To avoid this and show he’s serious about his business, a professional email address is a good start.

  • Build your brand image

    A professional email address conveys that your customer’s brand is established and gives it a corporate image.

  • Additionally, having a professional email allows your clients to have accounts like sales@yourcompany.com or queries@yourcompany.com which further add to his brand image to make him look professional. He could also mention his ID on offline channels like business cards, flyers, brochures, event standees, etc.

  • Communicate trust & credibility

    If you were to share your personal information or business details, would you rather trust a employee@company.com or a name1234@gmail.com? Chances are you’d go with the latter. This is primarily because a branded email address conveys credibility and security, reassuring you that you could perhaps trust the sender to be genuine.

  • Affordable & easy setup

    Professional emails can be set up with almost no effort through a domain provider or web hosting provider. At ResellerClub, we offer G Suite by Google Cloud at $5/mo and can help you easily set this up for your customers’ websites. We also have Enterprise Email and Business email options.

How can professional email help your customer succeed?

Now that you know the importance of branded email, let’s explore how it can help your customers’ business succeed, practically.

  • Promotes your customer’s company with every email

    With every mention of your client’s company in his emails, the brand value of your customer’s brand increases unlike with a generic email brand like yahoo or gmail. It’s a great way for him to build brand awareness and market his company without spending excessively.

  • Increased productivity with the cloud

    Today, almost every business relies on things being instant – instant replies, instant chats, instant payments. In such a fast paced world, access to technology from anywhere and everywhere becomes vital to businesses. A missed or delayed email could mean loss of business.

  • However, with cloud based email solutions like G Suite by Google Cloud, your client can be connected to his work from anywhere. Additionally, Google Drive, Hangouts, Calendar allow you to share files, set up video conferences and schedule meetings with ease. Such real time communication & constant access to his business helps keep him ahead of his competition and in turn, increase productivity.

  • Easily manage teams & operations

    It can be quite a hassle to have points of contact changed with every new employee who joins a team or a company. For a client who replaces an employee in a team, say, once in 6 months, he will need to give a different contact to his clients twice a year!

  • Fortunately, business email hosting services offer scalable and flexible ways to create multiple accounts under a single domain – for example, sales@yourbrand.com or queries@yourbrand.com. This is great to manage operations. Additionally, customers can directly contact the relative department.

  • Security with business email hosting

    Professional email hosting comes with security features that protects your client’s email from spam, phishing attacks, malware attacks and hackers. Additionally, with full control of the security of the email system, your customer will have the freedom to change passwords, install security plugins, delete accounts etc.

  • Avoid being marked as ‘spam’

    A great advantage of a branded email address is you avoid being marked as ‘spam’ as often as your domain mention is a trust marker. It also keeps you out of the ‘trash’ and ‘junk’ folders.

What should a professional email address look like?

As I pointed out earlier, a professional email address is fairly easy to recognise and therefore is very important for business communication and job search. So, what does a professional email address look like and contain? There are a couple of variations your customer can choose from which keep it relevant his identity, his profession and / or his industry in his address.

  • Industry & Profession relevant

    While a yourname@yourcompany.com may be the ideal example of a professional address, one can be a little informal depending on the industry you work for. For example, a designerdaniel@webdesigner.co also works well to communicate the profession of the employee as well as his name.

  • Short & Memorable

    An email address is best remembered if it is short and preferably, standard. By this I mean, you could keep the same format for all the employees within a single organisation. Many organizations follow this, although there are some legitimate concerns about the email IDs being ‘guessable’ which might open it up for potential spam or unwanted cold emails.

  • Include a surname or initials

    To avoid confusion with more than one individual with the same first name in office, you could suggest that your customers include surnames or initials of surnames of their employees. For example, you could have a individual.a@yourcompany.com or individual.b@yourcompany.com  to differentiate.

Conclusion

A professional email address is smart, unique and spells business. It’s an absolute necessity for your customers in any business or industry. Get Business Email now on the ResellerClub platform.

If you have questions on how better to market to your client, leave us a comment in the comments section below and we’ll be sure to get back toy.

class = “fb-comments”
data-href = “https://blog.resellerclub.com/putting-the-professional-in-professional-email-addresses/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Design

The Impact of Geometry in Web Design

Every era has had its respective technological breakthroughs. Web browsing started with Gopher, which eventually gave rise to the birth of HTTP. Then came the era of the simple website layouts when NetScape was at its prime. 1997 onwards was when web design started to evolve. The mid 2000‘s was a time when a standardized website layout pattern began to really develop.

Web professionals needed to come up with newer visual styles and formats to cater to the rapid growth of technology. Today we build eye-catching, responsive websites with minimalism. We’ve reduced ‘fluff’ and visual noise. But innovation doesn’t stop there, web design has moved in tandem. This is the era for geometric shapes in web design.

Shapes and sizes have always intrigued me. I remember the good old days when my grandmother who was a veteran mathematician, used to take my lessons. I just enjoyed solving my quadratic equation problems. Algebra was my strong point, but my interest in geometry had picked up by the time I was fourteen. So…

What Is Geometry?

According to Cornell University, geometry is the visual study of shapes, sizes, patterns, and positions. It occurred in all cultures, through at least one of these five strands of human activities:

  1. Building/structures
  2. Machines/motion
  3. Navigating/star-gazing
  4. Art/patterns
  5. Measurement

I think geometry is something that is more than just the points mentioned above, which are merely applied concepts of Geometry. I’m going to quote one of Plato’s work which is a dialogue between Plato and the protagonist, Phaedrus.

“Yes, Socrates, you can easily invent tales of Egypt, or of any other country. But even if not of divine origin, the objects of geometry are not to be found in the physical world. They are pure abstractions, creations of the human mind.”

What Phaedrus tries to imply is that geometry is a-priori, it existed even before the human mind was capable of comprehending shapes and structures. All of mathematics is a-priori and that we are governed by its laws.

All designs, no matter how silly or weird they could appear to be, are based on geometry and are governed by these laws. Let’s take a look at how incorporating geometric shapes in websites can have an impact on visitors.

Geometry in web design

Adding geometric shapes in web design is a trend that picked up in mid/late 2016 and is expected to continue. Web designers have been incorporating this as it helps in creating a more futuristic, minimal and appealing look with a dash of boldness.

In order to understand geometric shapes, we first need to know what organic shapes are. Everything around you of natural origin, that occupies space is considered to be organic. It is imperfect or asymmetrical unlike its counterpart. Geometric shapes, on the other hand, are uniform — they consist of straight lines and curves.

The reason why I think it’s beneficial is because, symmetry, which gives balance is a major attribute of design.

The objective of geometry in Web Design:

  • Navigation: Lines and shapes are used to intuitively guide users as they make their way through a website. For example, call-to-action buttons
  • Framing: A geometric shape is used to contain vital content like text or imagery which needs to be highlighted to users
  • Visual effect: A shape is used to make a website look more appealing, without overpowering the website design

Different Shape Meaning and Usage in Web design:

In general, shapes have their own meaning associated with it. Keeping this in mind, shapes can effectively be utilized in website design to bring about a stimulus in visitors, depending on what your client’s objective is for his/her website. Have a look at some general guidelines to help you understand how you can use geometric shapes for building a snazzy website.

  1. Squares and Rectangles

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Squares and rectangles are the most widely used shapes in website design. They’re the foundation of grid design structure, not to forget that they’re commonly used for call to action buttons. In most cases square and rectangular shapes are about balance and tradition, thus making them a geometric pattern commonly used in web design. Traditionally, text is placed within rectangular shapes, so you may have noticed why rectangles are in navigation menus and for buttons.

    2. Circles

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Circles have a very sacred meaning across various cultures. It represents infinity and also, our ever expanding cosmos. The circle has no beginning or end. Circles are often identified as protective symbols and are considered to be a feminine shape since they remind users of harmony, love and perfection. Circular icons are the most popular circular element in web design. These icons are usually image based and add a decorative element to websites.

 3. Triangles

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Triangles are considered to be the strongest geometric shape from a design perspective since they can imply stability, power and energy. They are also used to indicate action and aggression. Since lines are what guide a user’s attention, almost any use of a triangle signifies motion and direction.  It is associated with strength, which is often related to masculinity. They’re often used as directional or navigational tools in web design.

4. Rhombus

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

This is one of the less commonly used shapes in web design. If you’re looking to add an avant-garde feel to your customer’s website, here’s your answer. The rhombus is a diamond shape, and consists of diagonal lines. They can be used to make a design look and feel more vibrant, active, and contemporary in nature.

5. Hexagon

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Hexagons basically a polygon with six vertices which communicate unity and balance. Since honeycombs are hexagonal in shape, it is associated with cooperation between individuals.

Now that we are aware of what shapes signify, let’s take a few examples into consideration.

Applications of Geometry in design

Material Design – Google’s design language which has been a pivotal part of the Android OS consists of a lot of geometric shapes. I had mentioned in my previous blog, about how the foundation Material Design is ink and paper. Therefore, it uses a lot of squares and rectangular shapes in grid based layouts. If you notice there are circular animations as well for touch actions. These shapes and animations continue to evolve moving into the era of Android Nougat.

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Isometric Design – It is the art of using geometric shapes in such a way, that they appear to be 3 dimensional. The angle between any two of the three axes is 120 degrees which results in an optical illusion.

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

How to use geometric shapes in web design

  • Balance – Geometric patterns are big on attention grabbing. Use a combination of shapes if necessary. Don’t overdo it since it could lead to a lot of visual noiseEvery era has had its respective technological breakthroughs The Impact of Geometry in Web Design
  • Spice it up – Mix and match shapes and patterns. Certain shapes compliment each other so use them wisely. Make sure you’re using the right colors to help create the right impressionEvery era has had its respective technological breakthroughs The Impact of Geometry in Web Design

The above website is of the visual designing and production firm called The Brave. Geometric Design is only one of the few trends out there for 2017. They’ve managed to team up polygons in the form of isometric shapes and parallax scrolling, which relies on stunning animations.

  • Photography + Geometry – Use bold shapes like hexagons or pentagons with strong imagery to amplify the the visual effect. Mixing your photographs with eclectic geometric patterns or shapes can really give it a unique look

Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

  • Keep it Minimal –  It’s not easy to keep your design minimal when your objective is to have interesting and creative design. That doesn’t mean that minimal design can pair very well with geometric patterns as they often act to balance each other out

    Every era has had its respective technological breakthroughs The Impact of Geometry in Web Design

Conclusion

The purpose of design is to stimulate a user or visitor. Using geometric shapes (and their respective symbolic meanings) can have a bigger impact on an individual’s subconscious than you think. They can really prep up your client’s website and keep visitors coming back. Do you incorporate geometry in web design? If so, do share your thoughts or tips with us in the comments section below.

class = “fb-comments”
data-href = “https://blog.resellerclub.com/the-impact-of-geometry-in-web-design/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Uncategorized

Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

It’s been quite a journey for folks at ResellerClub in the last one year. With several product launches and integrations that have come our way, we’re steadily moving towards our goal of becoming a marketplace for web professionals. As you already know, the web services industry is evolving and we at ResellerClub are aware of this change. It’s time for us to adapt to the needs of every web professional out there.

We conducted the Web Pro Webinar Series to reach out to a wider audience of web professionals in order to share tips tricks and hack from our product whizzes. In our first session of the Web Pro Webinar Series, Shridhar shared some of his insights on the growing internet population and how necessary it is to capitalize on these promising numbers. He followed it up with a vision for the future of ResellerClub and web professionals – in 2017 and beyond. Here’s what he shared:

The state of the Web Services Industry today

Here are a few useful TLD insights Shridhar shared in the Webinar:

  1. There are 334.6m+ domains registered globally
  2. First-time renewal rates are 55-65%
  3. Subsequent renewal rates are 75%

Moving on to the main question, are these numbers reflective of growth? Here are a few more stats that Shridhar shared.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

The largest countries by Internet population are China, India, USA, Brazil and Japan in ascending order. Internet penetration in Japan is around 91% while Brazil has grown significantly over the years ( 66% as of 2016) . He also shared a breakdown of the status of web services in India. Have a look at the image below for more information.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

So what’s impairing growth in the Domains and Hosting market ?

SMBs globally still feel that making a website is a lot like rocket science

  1. Nearly 60 million businesses worldwide have moved to Facebook Business Pages (as of 2016)
  2. Similarly, aggregators like Zomato or Yelp! seem to be an effective solution for startups to gain momentum

How can we tackle this? We need to future-proof ourselves!

Shridhar mentioned that while the domains and hosting industry could continue to scale up for a bit, changing to meet the needs of the web industry and modern web professional is paramount.

For any sort of web professional or web hosting providers today, the primary market is the SMB market. Many of you provide services to large enterprises, but it’s really small and medium sized businesses that make the volumes and make this industry what it is today.

They:

  • Have access to digital infrastructure – devices connectivity, etc.
  • Use consumer centric services – Messaging, e-mail etc.
  • Rely on digital discovery – Business listings, websites, etc.
  • Use business workflow and productivity tools – CRMs, inventory management, etc.

The point that Shridhar got across is that with changing SMB needs, domains and hosting are now the ancillary components or building blocks of our Industry and that we need to diversify our services. Moving on to the next section of Shridhar’s webinar, he speaks of his journey with ResellerClub and how we’ve grown over the years.

The Evolution of ResellerClub

Before 2006, we were operating as the reseller arm of Directi and functioned under its brand name till we launched www.resellerclub.com on the 17th of February 2006. Let’s take a trip down memory lane:

2006 – 2007

  • 20+ TLDs
  • First hosting products
  • Entered top 10 domain registrars

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

2008 – 2012

  • 80+ TLDs
  • Shared & Reseller Hosting
  • Became the fastest growing wholesale registrar worldwide
  • First event – ResellerClub Hosting Summit

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

2013 – 2016

  • 600+ gTLDs & 400+ new gTLDs
  • VPS & Dedicated servers launched
  • WebPro events – Ctrl+F5, Sitewars, etc.
  • ResellerClub presents HostingCon (India, China, Europe)

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

 

At the tail-end of 2016, we had officially announced the #changewithresellerclub campaign at ResellerClub presents HostingCon India. We stated that we’re slowly going to transform from a domain name and web hosting provider to becoming a marketplace for web professionals in 2017. Shridhar covers that in more detail below.

A smarter web, a smarter ResellerClub. #ChangeWithResellerClub

The various opportunities we are looking at are:

  • Cloud infrastructure
  • SaaS-based applications
  • WebPro Tools
  • A much better experience to support this!

Did you know that

  • The Global Cloud & SaaS market stands at $80bn and $31bn respectively?
  • Communication & Collaboration and CRM SaaS applications generated approx. 55% of SaaS industry revenue in 2015?

Here’s a look at this breakdown for a better understanding of how the SaaS industry has just been booming over the last few years.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

Now, let’s talk about what’s changing at ResellerClub. This change is about adding value to you. Here is a list of what ResellerClub has to offer you this year:

 

  • KVM Virtual Private Servers:

KVM VPS launched two weeks ago around mid-February. We’ve always had Virtuozzo based VPS and now we’re glad to announce a KVM VPS on our platform! Since KVM comes with privatized virtual hardware and guaranteed resources for reliability and customizability, it proved to be a great addition to our platform.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

2) WordPress Hosting

We’re going to be launching this very soon! Since it’s one of the most preferred platforms by web pros for hosting websites, we’re now going to be integrating it on ResellerClub.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

3) Cloud Servers

Just imagine having cloud structure within your Reseller control panel! This is the first real cloud infrastructure product that we’re looking to offer. You can expect it this March.

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

4) Web Pro Tools

We will also be launching services like

  • WordPress themes
  • Other CMS themes like Joomla etc.
  • Graphics
  • Logos
  • Microscripts

5) SaaS Applications

Watch out for the following categories:

  • CRMs
  • E-Commerce
  • Business Intelligence
  • Inventory Management
  • Payroll & HR
  • Expense tracking
  • Accounting &
  • Project management tools

We’re not only looking at launching these for a single brand but, multiple brands for each SaaS-based category. Shridhar addressed an important question from an attendee during his webinar.

Q: “If I build my own tools, how can I work with that?”

A:  You can actually take your own custom built applications and put it up on our cloud infrastructure and offer it on the ResellerClub ecosystem to all the other web professionals on our platform.

Moving on to the second part of our change is our interface.

The all-new WebPro Panel

That’s right folks, we’re launching a brand new control panel and it looks a lot like this!

s been quite a journey for folks at ResellerClub in the last one year Webinar Debrief: Gearing up for a Re-imagined Web with Shridhar Luthria

This panel is just a prototype and will undergo changes. We are looking to spruce up the design a little bit. With the revamped control panel, you can/get:

  • Directly purchase and manage orders from your web pro/reseller account
  • Manage your order in one click
  • Faster, simpler search with auto fill feature
  • Simplified price settings
  • Project management
  • Mobile app

With the new project management tool, you can manage all your customers’ projects and sync it to your web pro panel – on web or app and also billing integration capabilities! How about that?!

Revamped Blog

As you can see, we’ve also changed the look and feel of our blog along with brand new content catering to web professionals.

Events

Along with Ctrl+f5 and Sitewars, we will also be hosting Cloud Bazaar this year. It’s going to be one of the biggest ResellerClub events of the year, where different providers on our marketplace will be attending as well as exhibiting.

This is the change that we’ve been talking about since the last quarter of 2016 and we’re in full swing. We’re extremely excited and hope that you are too. #ChangeIsHere and it starts with ResellerClub!

class = “fb-comments”
data-href = “https://blog.resellerclub.com/webinar-debrief-gearing-up-for-a-re-imagined-web-with-shridhar-luthria/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Hosting News

The Big Birthday Bash Sale is Here! Plans starting @ just $1

We’ve turned 11 this February and the ResellerClub family would like to thank you guys for all the love and support. Every Big Birthday Bash, we send all our love with killer promos. We’ve decided to turn things up a notch with never before pricing on every product! You can now get any hosting plan at a flat price! This Big Birthday Bash, we are offering up to 80% discounts on hosting & domains products.

Here are the details of the discounts resellers can enjoy under the Big Birthday Bash offers:

  • Multi-Domain Hosting – Upto 80% off
  • Cloud Hosting – Upto 70% off
  • Dedicated Servers – Upto 50% off
  • Reseller Hosting – Upto 75% off

Take a look at the infographic below for more details.

*For your first month only

Shridhar Luthria, who heads ResellerClub said “Web Designers & Developers have been a tremendous source of innovation & support to take the internet to the masses. We’d like to thank each of you and welcome you to join our Big Birthday Bash sale! It’s our biggest sale of the year with discounts that are unmatched. We launched Linux KVM VPS Hosting on ResellerClub last week and with this sale now, we are set for an exciting, action-packed year. Our pledge to our resellers remains the same – We will empower you – web professionals around the world, with everything your businesses need at your fingertips on your ResellerClub account!”

 this February and the ResellerClub family would like to thank you guys for all the love a The Big Birthday Bash Sale is Here! Plans starting @ just $1

Take a look at our Domain Promos this Big Birthday Bash!

  • Get .GLOBAL for $12.99 this February!
  • You can now purchase .ONLINE for just $30.99 $5.99
  • .BIZ is running at a flat price of just $3.99

 this February and the ResellerClub family would like to thank you guys for all the love a The Big Birthday Bash Sale is Here! Plans starting @ just $1

class = “fb-comments”
data-href = “https://blog.resellerclub.com/the-big-birthday-bash-sale-is-here-plans-starting-just-1/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>

Categories
Hosting News

Linux KVM VPS now Live!

Earlier we only had Virtuozzo virtual private servers on the ResellerClub platform. We promised you a range of A-grade products for 2017 and we have delivered (yes of course, there’s more to come!). KVM VPS is now Live! Yes, that’s right, we’re proud to announce Kernel-based Virtual Machine VPS as a new addition to the ResellerClub platform! If you’re looking for Virtuozzo servers, they continue to exist. You can refer to our plans and prices over here

What is KVM?

Kernel-based Virtual Machine (KVM) is a virtualization infrastructure for the Linux kernel that turns it into a hypervisor. It was merged into the Linux kernel mainline in kernel version 2.6.20, which was released on February 5, 2007

Why KVM?

  1. Enhanced Cpanel – You get the highly acclaimed ‘enhanced cPanel interface’ that comes with every VPS configuration. It features everything you need to deliver
  2. Power & Performance – The hypervisor that I had mentioned above is basically a program that allows multiple operating systems to share a single hardware host. With KVM, we offer VPS that is both powerful and easy to use, and by building our servers with state-of-the-art components, we unlock truly breakthrough speed
  3. Cloud Technology – Our KVM VPS is built on tried and tested Cloud Technology to offer increased power, flexibility & control. You just can’t go wrong with our cutting-edge infrastructure backed by robust and scalable architecture
  4. Root access – If you’re an advanced user, our enhanced cPanel control panel offers full access to CentOS, giving you complete control of your server
  5. Instant Provisioning – You will get your server up and running in seconds! Whereas most VPS solutions take hours or days to be activated, our VPS servers are designed to be provisioned immediately. This way, your server is ready, right when you need it.
  6. Managed Services & Support – We offer world class support for issues pertaining to container boot, network, hardware, VPS deployment. We also offer support for setup and re-installation of VPS, Core OS updates and patches, reverse DNS setup and Initial installation and basic firewall setup

What is the difference between KVM and Virtuozzo?

A KVM is true virtualization where the VPS operates as its own server, independently of the host node. Virtuozzo is a container based virtualization which relies on the host node’s kernel.

  1. With KVM, you can set maximum and minimum values to your resources, providing you to use only the resources that your applications need.
  2. Although Virtuozzo is more affordable, KVM comes with privatized virtual hardware including network card, graphics adapter, disk, and guaranteed resources for reliability and customizability.
  3. KVM can also be oversold, but it’s better isolated.

KVM’s resilient infrastructure and quick activation make it extremely reliable. Have a look at the table below too see our plans:

Plans & Prices

Standard Business Prom Elite
CPU Cores 2 2 3 3
Disk Space 30 GB 60 GB 120 GB 240 GB
RAM 2 GB 4 GB 6 GB 8 GB
Bandwidth 1 TB 2 TB 3 TB 3 TB
Promo Price*

(Renewal Price)

per month

$12.99

($21.99)

$ 12.99

($39.99)

$12.99

($69.99)

$12.99

($84.99)

*On your first month only

Earlier we only had Virtuozzo virtual private servers on the ResellerClub platform Linux KVM VPS now Live!

You can refer to our KnowledgeBase for more information on KVM VPS.

class = “fb-comments”
data-href = “https://blog.resellerclub.com/linux-kvm-vps-now-live/”
data-numposts = “10”
data-colorscheme = “light”
data-order-by = “social”
data-mobile=true>