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Marketing

Integrating your CRM with Business Email

Timing is everything. This is true for everyone especially for people running their own business. More importantly, when it comes to the sales and marketing aspect, businesses always have to communicate at the right moment. It is for this reason communication over email is the most preferred option. We use email daily, be it for a personal or professional purpose. Nevertheless, when it comes to business, it is more than just your email you need to take care of. You need to manage schedules, calendar, contacts, notes etc. as the success of your business depends on the opportunities taken and the ones missed.

Talking about success, small-medium sized businesses usually take the help of a CRM (Customer Relationship Management) tool for analyzing customer interaction through a series of processes in order to predict their behaviour thus, improving the relationship with the customer. However, it might strike you, how and why are we talking about email application and CRM in the same article together? Are they somehow linked? If yes, can we integrate them and what are the advantages of doing so?

In this article, we’ll be covering if a CRM can be integrated with email, the advantages of doing so and how to go about it.

Why Integrate?

The success of your business primarily depends on how well you market and sell your products. But more than that it is the coordination between your marketing and sales teams that determines the final outcome.

Email marketing applications aid you to strategize and analyze your email campaigns in terms of open-rate, click through rate, etc. In fact, if you send your email through a business email address as opposed to a free service viz. @gmail.com/@yahoo.com etc. the advantages to your business are proved to be more and this directly impacts your email open-rate. However, does this give you the conversion rate? Most likely not, that means you neither have a value for your conversion nor are you able to measure your Return on Investment (ROI). The worst-case scenario would be you end up spending a lot of money on marketing activities that would negatively affect your business revenue.

Collaborating email marketing and CRM applications can prove to be effective in enhancing your business as it helps you measure your ROI.

Let us see a few more advantages this union has to offer:

  1. Targeted Emails

    Personalized emails always guarantee more attention than emails sent to many customers at once.For example, let us imagine you run a web designing business. Now, if a customer signs up with you for the first time you don’t directly email them a list of all your services that you provide. On the contrary, you send them a welcome email that talks about your services. Given a few days, if the customer doesn’t purchase any product you send them another mail highlighting the products that would help them to start their business – which in our case would be a domain name. You don’t directly jump into products like themes and plugins etc. instead you offer to guide them depending on their customer journey.

    What you are doing here, is segregating your customers based on the category they fall in such as are they new or have they already made a purchase etc? This process of understanding and targeting a customer is known as Customer Lifecycle Management (CLM). Your CRM is like a repository with all the relevant data about a customer and this is what helps the sales and the marketing teams connect with customers so that the CLM is planned effectively.

    As a marketer, you can now segregate your customers based on any criteria like type of products purchased, the frequency of purchase, services browsed etc. all gathered from your CRM and design your email campaign. Targeted emails thus, tend to improve the customer conversion rate, as well as, increase customer engagement.

  2. Scheduling and Analyzing Emails

    With CRM you have a centralized database with all your customer information therefore, automating your emails is simple. You can automate your email process for a standard response to a support ticket or a follow-up on a customer who had contacted you earlier. This helps you save a lot of time, as well as, keeps your customers happy with timely responses.For instance, if a customer emails the marketing vertical instead of support, then they can respond to the customer’s email, saying that they would be transferring the case to the support. And instead of you (the marketing individual) raising a ticket in a CRM by logging into the account, you can raise a ticket from your email and it would automatically be updated in the CRM, thereby making follow-ups easy.

    The time thus saved can be invested in analyzing your emails, generating more leads and, improvising your sales processes and marketing campaigns.

  3. Centralized Records for Support

    If you provide support 24*7, then it is very likely that your customers might contact you at any point of time for anything and everything. As seen in the above point, scheduling an auto-response email is a simple way to keep your customer happy. It is equally important that their queries not get lost.Integrating your CRM and email ensures this as you are able to create support tickets from your email directly. This way the customer’s ticket gets raised directly in the CRM and the IT/Support team can assist them with their queries immediately. In fact, since the ticket is created in the CRM system, the possibility of it being lost or forgotten reduces to a great extent. Thus, increasing productivity and improving customer experience.

How to integrate your email with CRM?

There are different CRM tools available and depending on the tool you have you can integrate your business email with it.

Here we’re explaining how you can add your email to Zoho a popular CRM.

Step 1: Log in to Zoho CRM.

Step 2: Go to Settings > Setup > Channels > Email > POP (Zoho Mail)

Step 3: In the Zoho Mail Add-on Page, click on ‘Configure Now’. Next, click on ‘Add Mail Account’ link (add the email account you wish to link)

Step 4: The POP3 Settings page opens, here click on ‘Add POP3 Account’ and fill in all the necessary details.

 

 This is true for everyone especially for people running their own business Integrating your CRM with Business Email

 This is true for everyone especially for people running their own business Integrating your CRM with Business Email

Step 5: After filling in the details, click on ‘Create Account’

Step 6: Now go back to the Zoho Mail Add-on page. Here click on ‘+Add New Mailbox’ or if you already added an email, directly select from the dropdown (All the emails added via POP3 Account will be in the list)

 This is true for everyone especially for people running their own business Integrating your CRM with Business Email

Step 7: Select the email address you wish to use to send email from. We have added a business email id as opposed to a regular Gmail id (you can add a Gmail id too)

Step 8: Lastly, select if you wish your email to be visible to others. Depending on the purpose of the email campaign you can select the Email Sharing Permission

Step 9: Should you want to list all the customer emails in one single folder, go to Advanced Settings, click the Consolidate all my customers’ emails in a single place inside Zoho mail checkbox

Step 10: Click Save. You have successfully integrated your business email with Zoho CRM

We at ResellerClub offer Business Email packages for your business which you can then integrate with your choice of CRM.

So have you integrated your email and CRM? If yes, do let us know how it has helped you in the comments section below. If you have any suggestion, feel free to reach out to us and we’ll be happy to listen.

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Hosting

What is VPS Hosting: A Comprehensive Guide To Understanding Virtual Servers

The internet is a vast, constantly expanding space that has room for anyone and everyone. You have small-to-medium websites with a low volume of traffic and a simple layout and you have more complex websites that do a lot more. Carving a space for yourself in this seemingly endless mass of websites can often seem intimidating, but with the right tools, you can create a spot for yourself. That’s where VPS hosting comes in.

Let us paint a picture: when you’re setting up a website, one of the main questions to ask is – what kind of server will I choose to host my website? It’s one of the most basic and vital facts: to create a website online you need to have your website files on a server. However, this can be a difficult and expensive exercise. When it comes to website hosting services, you’ll have plenty of options. We’ve listed a few below:

  • Shared Hosting
  • Cloud-based Hosting
  • Dedicated Web Server
  • WordPress Hosting

And many others. Each of these options caters to a different need. In this blog, we’ll be breaking down one specific type of server: VPS.

What is VPS Hosting?

To begin with, VPS stands for Virtual Private Server. This is essentially a server within a server. You have one physical server, which hosts multiple virtual servers. Each of these virtual servers remains separate, giving you autonomy over the space you have rented. Each VPS runs its own operating system, regardless of the others in the same physical server. It may be hosting multiple websites, but as far as you’re concerned, it’s all yours.

How does VPS hosting work?

In a shared space, like VPS, it’s hard to imagine how multiple servers operate independently. And yet this is completely possible thanks to virtualization software, known as the hypervisor. This software segments a single physical server into multiple virtual servers and keeps each of them separated from the rest. As a result, you now have access to what is, called a Virtual Machine (VM). Each of these virtual machines runs a complete OS and is restricted to a portion of the physical server. While multiple tenants share VMs on the same server, they are restricted from interacting with each other. This allows for perfect privacy, even with multiple users.

Why not Shared or Dedicated Hosting?

As we’ve mentioned previously, you have the freedom to choose the server that suits you best. VPS has some commonalities with Shared and Dedicated hosting, and that is what sets it apart from the rest.

Shared: To begin with, both VPS and Shared Hosting host multiple tenants on a single server. However, there is one key difference: In Shared Hosting, the resources are spread equally between all users. As a result, the bandwidth for users of Shared Hosting will fluctuate based on need and you won’t be able to control the bandwidth you receive. On the other hand, VPS is a more customised option – you can select a plan and provider that gives you access to the maximum amount of RAM, server space and bandwidth. From the first step, VPS puts the reins in your hands.

Dedicated: True to its name, a dedicated server is entirely yours to utilize. This is usually an option for those with a high volume of traffic or those who choose to customise their website in a specific way. However, it’s an expensive choice that might not be right for you if you’re just starting out or if your requirements aren’t too advanced. VPS offers you the same luxury of privacy and dedicated resources with a small space to rent. It offers you one piece of the whole server which is exclusively yours.

What are the advantages of VPS?

When you’re choosing a server, there are many things to consider – chief among them is the benefits of each. Here, we’re going to tell you why you should consider VPS for your website. If you’re feeling the need for some breathing room but can’t afford a dedicated server (where 100 per cent of the servers’ resources are dedicated to your website), VPS is the perfect compromise. However, the advantages don’t end there, and we’ll tell you why:

  1. Flexibility: In a shared server, you don’t have too much room to control or customise. With VPS you can choose the hardware and software configurations and run the applications you need, such as Apache, PHP and others.
  2. Affordable: If you’re working with restricted budgets and high traffic, VPS will fit the bill. The hosting company can divvy up the cost of operating and maintaining the server between all tenants that are operating on a given server. This will significantly reduce your monthly rental amount.
  3. Privacy: When you don’t share your OS with another, no one else has access to your stored website files.
  4. Security: Compared to Shared Hosting, VPS is far more secure. Due to the fact that your server remains separate, your files will be unsullied by others’ mistakes and vice versa. Also, your resources will remain unaffected by their usage – your website will be just as accessible.
  5. Root Access: Because your VPS acts as a mini-server in its own right, you’ll get root access. What is that? Root access is basically the option of modifying the software code on a device or installing another software – changes that a hosting provider wouldn’t allow normally on shared hosting. So, with the VPS, you can configure and install your own software and (as mentioned previously) run your own applications.

It comes down to basic reasons: If your business is growing and receiving more traffic, it is time to move to a more controlled setting like VPS.

VPS ensures that your website continues to run smoothly, regardless of what is happening elsewhere on the server. It also protects your data from multiple sites, giving you a secure piece of virtual real estate to build a website on.

What should you factor in before choosing VPS Hosting?

Now that you’ve decided to go ahead with VPS hosting, there’s another set of questions to answer and they all circle around the same questions; how to manage VPS Hosting? What type of hosting to choose?

  1. Windows VPS Hosting or Linux VPS Hosting? Which environment to choose? What is Linux VPS Hosting? And what is Windows VPS Hosting? These questions are important when you have to use a certain application that is required by you. Applications like WordPress, Perl, Python, etc. are supported by Linux as Windows Hosting doesn’t support these. Few server-side applications that are written in .NET., ASP, ASP.NET, MySQL, PHP, etc. will require Windows Hosting whereas programming languages like MySQL and PHP are commonly used on Linux.
  2. Do you have a dedicated resource – one person – to manage the server? Or would you prefer a managed hosting solution, which includes server management in the service?
  3. Can your server grow with your needs? This question is particularly vital if your bandwidth needs to change or your business is scaling up.
  4. Will you go for cloud-based data or VPS or stick to more conventional servers? Note: Cloud-based hosting is both flexible and scalable, whereas traditional servers are more limited. However, the choice remains yours.
  5. Support: Even with all these factors considered and chosen, things can go awry. Therefore, you’ll need customer service, which will reduce the risk of valuable uptime, while fixing a problem.

The final factor is the price. Almost all hosting services offer storage, RAM, a specific data transfer speed, IP addresses and the link for a fixed cost. This is usually on a monthly basis. Choose a plan that fits your budget and offers you the flexibility you need.

So, there you have it, we’ve put together a comprehensive guide to understanding VPS Hosting and whether it is the right choice for you. If you’re looking for more information, you can browse through our blog.

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Domains Hosting

WebPro Panel Part II – An all-new Order Management Experience

In our first post of the WebPro Panel series, we introduced you to our newly launched WebPro Panel, gave you an overview of its features and showed you some of the visual elements that the panel brings. Moving ahead, in this post, we will talk about how we have reimagined order management and introduced some nifty new features that will elevate your experience. We’ll cover how we’ve made the purchase experience more seamless, simplified the order views with quick access to the most frequently used settings and created a more refined renewal experience in the WebPro Panel.

So what does the new panel offer the Resellers in terms of Order Management?

  1. Buy products more quickly and with fewer hassles, with the ability to purchase without adding funds to your account i.e you can now directly make payments online at the time of purchase
  2. Improved Management Options with quick access to all the settings that you use most frequently and dedicated views for your most recent orders and your expiring orders
  3. A universal search bar to search through your account and help you find your orders and customers quickly

Key Sections of Order Management

In order to provide you with a more holistic view on how the Order Management experience has evolved, we’ll take you through the following in detail

  1. Purchasing an Order
  2. Managing and troubleshooting your orders
  3. Renewing your orders

I.          Purchasing an Order:

Note: The basic process for purchasing a product has undergone a drastic change with the introduction of the ‘Pay Online’ option. Let us begin by purchasing a product.

  1. Login to your Control Panel i.e the WebPro Panel
  2. Go the vertical sliding bar on the left and Click on the ‘Buy’ button we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience
  3. You will be taken to the ‘Express Cart’ where you can find your product and make a purchase

    • Choose the product from the Select Product drop down we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience
    • Enter Customer Details  we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience
    • Pay either using your pre-added funds via the ‘Pay with Wallet’ option or Pay without adding funds to your account using the ‘Pay Online’ option

  4. You have now successfully placed an order

II.          Managing and troubleshooting your orders

Now that your order is placed, let us take a look at how you can manage it. Say, for example, you have multiple orders, each purchased at a different time period and for a varied duration. Managing them can be a hassle. It is with this in mind that the new WebPro Panel aims to simplify the process of managing orders.

Let us see, the key features of the WebPro Panel to aid you in order management:

  1. Searching for your Orders:

    • With the all-new WebPro Panel, you can now directly search orders from the Search Bar on the home page. Moreover, the search bar displays the last 5 orders searched, so you save a considerable amount of time should you want to see a recently searched order
    • Apart from this, you can directly go the ‘Order’ section from the vertical slide bar to see a list of all orders
    • The new Order feature includes the following tabs for quick access of the user viz. All (this tab lists all the orders), Expiring In 30 Days, Expired and Set To Auto Renewal
    • Additionally, you can even ‘Download’ the list of all the orders in their respective tabs. The file gets download as a .CSV file on your machine we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

  2. All Settings Under One Roof:

    Say you wish to modify the following: manage your web hosting’, as well as, change the domain name associated with a particular hosting. With WebPro Panel, you will find all these under one roof.

    • Click on a particular order from the Order Page
    • A new page opens where you can glance at all the settings related to your order
    • Select the required option and make change
    • If you have more than one product associated with a particular domain, it is now displayed on horizontal tabs so you can quickly jump to that product within the page.For instance, the domain name ‘perfumeandmore.co.in’ has two products associated with it – Multi Domain Linux Hosting and Business Email. Currently, the Multi Domain Linux Hosting tab is selected and hence, all the functions/settings related to it are displayed.  we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

  3. Power Bars for Hosting Management

    Another new feature is the ‘Power Bars’ for simplified hosting management. This is placed in the same section as that of Settings and is available with all the Hosting products.For example, you can easily Stop/Restart your server, even manage add-ons, etc. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

  4. Quick Actions

    Depending on the type of order, there are different actions that can be performed quickly after clicking the order on the Home page. Quick Actions that can be performed are listed beside the order on the right-hand side.The below image shows some of the Quick Actions based on the order. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

    Here is a tabular representation of the ‘Type of Order’ and the respective ‘Quick Actions’.

    Type of Order                                       Quick Actions
    Domain Registration Orders Edit Name Servers Privacy Protection Edit Contact Details
    Hosting Orders Accessing cPanel/Plesk / WHM Manage cPanel/Plesk Email Add a domain name
    View Name Server Details (Linux Hosting)     View /Edit Admin Details (Windows Hosting) Manage Add-ons (VPS/KVM VPS)
    Dedicated Servers Server Management  (Dedicated and Managed Servers) View RDP Details (Windows).
    Email Orders Setting up Email Account Manage Email Accounts
    SSL Certificates Install Certificate. View Certificate Details.

  5. Activity Stream

    Now that you’ve learnt how to perform various actions on your orders, here is a new feature to help you keep a track of all these actions using the activity stream from the time you purchased the product.You can view the activity stream on the right-hand side of your Order page labelled as Latest Activity.In the image below, it lists the last 2 activities performed on a product. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

    Click on ‘View All’ to list all the activities for the domain name from the time of its registration

     we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

III.          Renewing your orders

Now that we’ve seen how to purchase and manage orders let us now cover the renewal part of the purchased orders. You can renew your orders manually or by setting them up for auto-renewal in a hassle-free manner in the WebPro Panel.

  1. Manually Renewing Orders

    Now you can stay up-to-date and never miss a renewal with a refined and dedicated view for all your orders which will expire in the next 30 days. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience If you’re in the habit of manually renewing your orders you can now keep a check on ‘Expiring in 30 days’ tab. This tab displays products that are set to expire within the next 30 days. Depending on the product you wish to renew, you can click on it and the Settings page opens. Here you can renew it manually by clicking on the ‘Renew’ button on the right-hand side of the order name. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

    Should you either forget to renew/ do not wish to renew your products, all your expired products will be moved to the ‘Expired’ tab. Currently, in our panel, we do not have any expired orders. we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience

  2. Managing Auto Renewal for Orders

    It might happen that you might miss out on renewing your orders and they might expire. For example, if a domain name that has expired, chances are it may or may not be available post-expiry. To avoid this, auto-renewal comes in handy. In the WebPro Panel, it is fairly simple to renew an order automatically.Prior to enabling the Auto-Renew feature from your control panel, you need to have a payment method associated with your account. Should there be no payment method linked with the account or you delete your card details, auto-renewal will fail.

    Note: Only orders that are ‘Set to Auto Renewal’ will be enabled for Auto-Renewal.Follow the steps below to enable auto-renew for your purchased products.

    1. After you add products to your account, they are visible under the ‘Orders’ dashboard, with none set to auto-renew as seen in the image below we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience
    2. To enable or disable auto-renew, use the toggle button associated with a particular order  we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management Experience
    3. You can see all the orders that are set to auto-renew under the tab ‘Set to Auto Renewal’ we introduced you to our newly launched WebPro Panel WebPro Panel Part II – An all-new Order Management ExperienceNote: You can even see the orders for which auto-renewal has failed by clicking Failed Auto-Renewals. This option is visible only if there are any failed orders. In our dashboard, we currently do not have any failed orders.

With this, we come to an end of order management in the WebPro Panel. If you are a reseller associated with us, you must have noticed the difference between our previous control panel and the new WebPro Panel – the process of purchasing products without adding funds to the account, as well as, accessing and managing your orders, are all made easy in the WebPro Panel.

Do you have any comments? If yes, do leave them in the comments box below. I’ll see you soon with another segment of the WebPro Panel. Until next time!

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Hosting

All You Need to Know About Linux Reseller Hosting

Behind every great website we click on or engage with, there is a server providing the resources, bandwidth and space to keep it running smoothly and efficiently. Web hosting has truly changed the way websites work – and this is especially true of Reseller Hosting, which has allowed many websites their share of valuable space online. In this article, we take it one step further to discuss, how Reseller Hosting works – especially when it comes to Linux. But first, let’s address the basics:

What is Reseller Hosting?

Say you have bought web hosting services from a parent web hosting firm, and you feel like you can rent these resources to other end users or interested parties. That’s Reseller Hosting, where you essentially resell the leased-out resources like disk space, bandwidth, RAM, CPU and make a neat profit. You will basically host third-party websites in the allocated space. So far, so good. We’ve discussed “what is Reseller Hosting” now let’s talk about the “how to start Reseller Hosting business”.

How to Start Reseller Hosting Business

Setting up a Reseller Hosting business is extremely beneficial – a physical server can host multiple reseller accounts. You will have to pay for initial costs while setting up a business, but once you get started your business will continue to grow and you can even make a healthy profit from it. So, let’s get you started.

First, choose the platform of the web server. You’ll need to dive into the mind of your customer to decide what kind of features they would like. Once you’ve determined the cost, you can buy a hosting package that fits in your budget and simultaneously serves the need of the customers you want to attract. Next, create a website that markets your Reseller Hosting business (make sure to invest time and money on this step. The website, is, after all, the face of your business).

Before you sign up customers, determine the price of the service. Do a comparative study of the market and base your price on it – you could either offer a lower price or give your customers more features than your competitors. Create plans if your customers differ in terms of requirements – you could go with the standard silver, gold and platinum packages to start with.

Once you have a set of customers, distribute the package amongst them, based on their requirements. Set up a payment plan and make sure your customers adhere to it.

A great way to ensure customer loyalty is to make sure you provide steady customer support. This will let your customer know that your business is more than just monthly payments. Providing them with the support they need will ensure long-term relationships with them, which will only help your business grow. You can check out a few more pointers and the checklist in this blog here.

Linux Reseller Hosting

We may be stating the obvious here, but web hosting is a dynamic and varied field – you have different choices for different requirements. In the reseller category, there are 2 popular options: Linux Reseller Hosting and Windows Reseller Hosting. Though similar in many ways, they each come with distinct advantages. Each operating system guarantees fantastic uptime – meaning your website will stay online day and night. But what does Linux offer you, specifically?

First, let’s tackle the question – what is Linux Reseller Hosting? If you’re using a Reseller Hosting service, the operating system is key. This is one of the first decisions you’ll make – Windows or Linux.

Why Linux?

As we’ve mentioned earlier, the Linux OS offers optimal speed and performance. Furthermore, Linux is compatible with MySQL and PHP. Also, the hardware and software used in Linux Reseller Hosting has proven to be dependable. Sounds good? Well, it gets better. A Linux Reseller Hosting service comes with a plethora of benefits, which we’ve listed below. Take a look at how Reseller Hosting works, when it comes to Linux, and what you can get out of it.

  1. Security: Stepping into the big, bad online world can open you up to a security breach. Hackers can attack your website and steal valuable data like personal and financial information. You need to understand what kind of attacks might come your way and how your hosting provider is going to combat them. The Linux reseller service offers some of the most reliable and secure defences on the market. Also, if your website uses a scripting language like PHP then Linux is ideal.
  2. Customisation and Control: If you’re looking to customise your site or have admin access then Linux is the choice for you. Although both Linux and Windows offer you customization options, Linux boasts of more features. This is ideal for admins or developers who are looking for more control. For instance, a tool like cPanel, which you will get when you buy Linux Hosting, will help you manage your website. It can help with the maintenance of your site, manage disk-space and make regular backups without the assistance of a trained administrator. As a web hosting service provider, it’s a cost-effective solution!This icon-based control panel provides you with all the features you need to set up a website. It allows you to install the applications you want or the software you choose, with just a few clicks. You can manage multiple domains, create multiple databases for your website and create new email accounts for your business purposes.
  3. Cost-Effective: Many entrepreneurs today are equipped with great ideas and a fiery spirit. However, the lack of capital can often sink or silence an idea. Setting up your website hosting business with Linux Reseller Hosting is a more economical option. Unlike other Operating Systems, with Linux, you won’t need a large amount of funds to set up and operate Linux. It is an open source Operating System.
  4. Compatibility: The online customer is virtually drowning in the mass of websites available these days. To really register, and make a niche for yourself, you need to be varied and different. This is where applications come in. With Linux, you can use a wide variety of apps like WordPress and Joomla and boost your website with blogs, e-commerce and various other features. Thanks to its open-sourced nature, Linux allows you to install more applications and its high compatibility factor ensures that these apps will run smoothly.
  5. Stability: Reseller Hosting services are popular due to the stability they provide their end customers. Linux is a top-rated operating system when it comes to stability. Because Linux is open source (the gift that keeps giving) it can adapt easily to any kind of environment and can be both developed and updated frequently.
  6. Support: Web developers working with Linux get tremendous support from the global Linux community. If you’ve got a bug, or are adding new functionalities or modifying apps, you can reach out to the community for help, solutions or ideas.
  7. Multitasking: Linux optimises on disk space while giving you optimum performance. This means that you can run multiple applications at the same time, without having to stop one of them.

As you can see, the benefits of a Linux Reseller Hosting system are substantial. Are you ready to make your choice now?

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Marketing

How eCommerce Marketers Use Storytelling in Their Social Media Branding Strategies

To build a successful eCommerce brand that people will love, you need to make them feel a connection with it. Today, when new brands are popping up every week and great products are going viral on social media every day, your eCommerce company will struggle to survive if you don’t build that connection.

By failing to create a meaningful connection with the target audience, a brand makes it difficult for people to fall in love with it and ultimately, convert into loyal customers. So avoiding storytelling is a risky strategy because up to 92 per cent of customers want brands to make their marketing materials feel like a story, according to the Digital Marketing Institute.

Since social media is extremely popular, connecting with customers and sharing stories via this channel makes perfect sense. But with thousands of posts created by users and brands every day (for example, Facebook generates 4 petabytes – that’s 4,000 terabytes – of data each day), you can’t simply broadcast an advertisement, because it won’t capture people’s attention.

To avoid getting your content lost in a sea of posts and drive action from your target audience, you need emotional content. And this is where storytelling comes in.

Storytelling for branding is a marketing communication strategy that involves using original, emotional stories by a company to encourage customer loyalty and increase followership.

Here’s how eCommerce marketers use this strategy to leverage emotion and draw connections between brands and customers.

  1. Research Target Customers

    Before including storytelling content in your social media branding strategy, you need to prepare by learning what kind of stories your target audiences would appreciate. To achieve that, you need to research them and get as many details as you possibly can.

    • What are their interests?
    • How do they prefer getting information from brands?
    • What situations can they relate to?

    Continue asking questions like these until you have a perfect vision of your ideal customer in mind. When you do, the answers will help to define how your brand’s solution can be a great one for simplifying the lives of your customers or helping them solve a problem.

    This information will also guide the creation of the brand story. Whatever story you choose to share, it must have a human element that your customers can easily identify with.

  2. Respect the Essentials of a Good Story

    In order for your story to attract the attention of your target audience and help you build meaningful connections with them, you must get the fundamentals right.

    According to them, a good story has three parts:

    • Beginning: a compelling description of the characters in the story
    • Middle: a description of the problems that the characters are facing
    • End: show how the characters’ lives have improved after solving the problems.

    To get help with outlining your story, organizing content, and scriptwriting, feel free to use online tools such as Workflowy, Proessaywriting, and WriterDuet.

  3. Create Characters Your Customers Can Relate to

    One of the best ways to evoke the emotions you want from your customers is to create likeable, everyday characters and have them face problems that the target customers face on a daily basis.

    Dove is without a doubt a great example of a brand that creates likeable, down-to-earth content that illustrates everyday problems of being an average person (think the “Real Beauty” campaign that won numerous awards).

    That campaign succeeded because it had stories and characters your target audience can emotionally connect to, so you should also consider using characters that represent your ideal customers.

  4. Build a Good Plot

    Writing a plot for your brand storytelling content is critical because the art of telling stories is all about having a well thought-out plot. Here are the most important things to keep in mind when writing a plot:

    • Make the brand promise and benefit – what the customers expect in the interaction with your brand and what they get out of it – clear by showing how they can improve their lives by using the brand’s product/service
    • Think of your plot as a storyboard
    • Have a positive emotional note at the conclusion
    • Make sure that the flow of ideas is logical

    To make sure that your plot meets these requirements as well as grammar and style recommendations, feel free to use online tools such as Hemingway Editor, A-Writer, and Grammarly.

  5. Be Authentic

    People hate being sold to, so your campaign is likely to fail if it doesn’t feature honest and accurate values. To maximize the chance of success, you need authentic content with minimal production that may not be perfect but realistically portrays the mission your brand is after.

    One of the best examples of honest storytelling is a video that Adidas made with a well-known soccer player Lionel Messi where he talks about a problem with growth hormones that he had while growing up.

  6. Focus Your Message on Emotions

    Does your brand/product/service bring people positive feelings? In your story, show how customers achieved a task before they had encountered your brand and how they felt. Then, describe the difference in their experiences after they’ve used your product/service and focus on positive emotions expressed by the characters.

  7. Use Visuals

    Storytelling without original visuals is a very bad idea because the main idea behind the concept is authenticity. The visuals help businesses reinforce the message conveyed by other content types and provide that additional support needed to help viewers connect with the story.

    There are many online tools that businesses use to create visuals, including:

    • Canva: create images, infographics, reports, presentations, and other types of content
    • Facebook Live: Create live videos from events that matter to you and your brand
    • Pixlr: An app for image editing that let you create stunning images for your storytelling

Conclusion: 

The world of eCommerce is highly competitive, so storytelling could be a great way to stand out from the crowd. As you can see, getting your storytelling content ready will take some effort, but keep in mind that if you do this right, you can strengthen your brand, make it easier for people to trust you, and, of course, drive sales.

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Design

Tips to Understand and Implement Interaction Design

In the highly competitive digital sphere, providing the best user experiences is the key to building lasting relationships with customers. And a big part of doing so has to do with interaction design.

Below, we will discuss the concept of interaction design, the value it brings to businesses, and tips on how to implement good interaction design.

What is Interaction Design?

Interaction Design refers to the relationship between a user and a product or service. This involves creating engaging interfaces that allow users and a product/system to communicate with each other. Essentially, it is the creation of a dialogue between a user and a product, system, or service.

The elements that come with Interaction Design can be broken down into five dimensions:

The Five Dimensions of Interaction Design In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

In order to understand the concept of interaction design, it’s important to talk about the different aspects involved in designing interactions. These dimensions are the backbone of interaction design principles, which allow for seamless interaction between users and technology.

1D: Text or Words

These are used to convey information to users. This can be a block of text, button labels or anything that relays information. It could be as simple as a page header that says “About us,” a button labelled “Submit,” or the information on a product page.

2D: Images or Visual Representations

This refers to the graphical elements like images, typography, icons, which not only grab users’ attention but aid user interaction as well. As users have become visual beings, this has grown increasingly important in grabbing and holding users’ attention, as well as conveying messages.

3D: Physical Objects or Space

Physical objects refer to the medium through which users interact with a product. For example, a trackpad for a laptop, and fingers for mobile phones.

Meanwhile, space refers to how text and visuals are presented. Too much graphics can confuse the user, while too little can bore them. The same goes for text-based information where the designer must arrange them in a logical manner that allows information to be processed as easily as possible.In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

4D: Time

This refers to media that changes depending on processes such as animations, videos, and sounds. For example, a checkmark animation that appears after something has been downloaded, or the sound that plays when Windows boots.

This is important because it gives users feedback that a particular process has either been successful or not.

In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

5D: Behaviour (Action)

Behaviour refers to how all the previous elements worked together to influence a user’s interaction with a product. This dimension also carefully considers user feedback, which is used to improve the design, functionality, and – ultimately – user experience.

Three Important Principles of Interaction Design

  1. Hick’s LawAccording to British psychologist William Edmund Hick, the more choices a person has in front of them, the longer it takes to decide. While having options may be considered good in other fields, in Interaction Design, this can lead to confusion.E-commerce giant Amazon applies this principle by limiting the number of options on their home page. Additional options are displayed as text or buttons, while their search feature is highlighted at the top.

    In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

    Good interactive design follows this principle to simplify users’ decision-making process, thus improving their overall experience.

  2. Fitts’ LawIn the highly competitive digital sphere Tips to Understand and Implement Interaction Design

    This basically means that the amount of time needed for a user to move a cursor or pointer is affected by how far away the objects are and how small they are.In Interaction Design, it means that smaller buttons are harder to click and objects farther away are more time-consuming for users to click. Therefore, buttons should be larger and related tasks should be kept together for efficiency.

    Google applies this principle by making their icons big enough to reduce error, and the distance between icons small enough to save time.In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

  3. Tesler’s LawTesler’s Law or The Law of Complexity Conservation states that in any system, there are processes or complexities that, after a certain point, can no longer be simplified. In Interaction Design, it basically means moving complexities to the back-stage processes, away from the user.Airbnb applies this principle by presenting users with simple tasks like searching for a place, choosing dates, and indicating the number of guests before moving on to more detailed processes.In the highly competitive digital sphere Tips to Understand and Implement Interaction DesignApplying the concept makes guiding users along the process easier, promoting a product’s ease of use.In the highly competitive digital sphere Tips to Understand and Implement Interaction DesignIn the highly competitive digital sphere Tips to Understand and Implement Interaction Design

Interaction Design Best Practices

  1. Make Actions Simple to DiscoverIt’s been said that if users cannot see it, it doesn’t exist. This is why it’s important to make sure users are able to quickly understand what they can do.Apart from making available interactions easy to find, it must be made clear what actions are possible. In the examples below, LinkedIn, NPR, and Facebook labelled their icons to ensure there’s no confusion as to what users can do. It’s your job to make the interface understandable, not the other way around.
    In the highly competitive digital sphere Tips to Understand and Implement Interaction Design
    www.toptal.com
  2.  Add Implied SignifiersSpeaking of possible actions, use signifiers whenever possible to provide users with clues that indicate an available interaction. In desktop web browsers, for example, a hand cursor is a universal signifier that an element can be clicked, while an i-beam cursor indicates that text can be selected.But with the absence of cursors, it’s more complicated in mobile design. What designers have done is to optimize mobile UX is to feed into users’ experiences with touch screen interfaces as you can see with the common gestures below.In the highly competitive digital sphere Tips to Understand and Implement Interaction DesignUsing these common gestures on your products minimizes the need for learning, making it easier to use.

    Blending labels, colour, and icons are also common signifiers in mobile design. It’s important to note that if you want users to become familiar with your signifiers, it must be applied throughout the Interaction Design consistently.

  3.  Provide FeedbackFeedback lets the user know what the impact of an action is. Facebook, for example, lets users know that the file being dragged from the file window can be dropped into the area with broken lines. There are also text like drop photo/video to inform the user of the process.Providing feedback, however subtle, whenever an action is completed is important in signalling to the users that they can proceed with the next step in the process, and takes away the guesswork in using your product. In the highly competitive digital sphere Tips to Understand and Implement Interaction Design
  4. Use Natural MappingClosely related to feedback, a mapping is establishing a clear relationship between controls and its effect on a product/system. So when you combine feedback and mapping together, you provide users with a seamless experience.For example, a slider intuitively tells users that sliding it to the right will increase value while sliding it to the left will do the opposite. This was how it worked back when physical stereos were around. But it’s become such a universal function that even those born after that era are familiar with how it works. In the highly competitive digital sphere Tips to Understand and Implement Interaction DesignThe first image below is an example of poor mapping, as it makes it difficult for users to determine which controls operate which stove burner. You can see the difference in the second image which makes it perfectly clear which controls are for which burner.

    Utilizing natural mapping plays into users’ intuitive nature, which translates to a product that’s easy to use. In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

  5. Limit the Users’ Options with Constraints

    In an application of Hick’s Law, constraints limit users’ options when it comes to available interactions. This makes for more efficient interactions as it guides users towards certain actions and makes them focus on important tasks.For example, Landbot.io has only 5 options on its homepage: login, sign up, create a bot and more information. This guides users towards their main product, which is creating bots. Putting in these types of constraints also lets you nudge them towards your call to action.In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

  6. Practice ConsistencyBe it signifiers, icons, or gestures – you need to make sure that it remains consistent throughout the product. Consistency reduces the need for learning and eliminates confusion – key aspects of good user experience.
  7. Create Patterns that Inspire LearnabilitySpeaking of reducing learning, using components users are accustomed to making a product that much easier to use. For example, unless you can come up with an element that provides significant improvements over what came before it, stick to familiar UI components like buttons, text fields, dropdown menus, checkboxes, etc.In the highly competitive digital sphere Tips to Understand and Implement Interaction Design
  8. Emphasis and Visual HierarchyVisual hierarchy is about arranging elements to imply importance. Users want to get the information most relevant to their search, so you need to make sure that your visual hierarchy is able to reflect that.You can place emphasis by creating visual contrast by altering things like size, proximity, and colour between elements.In the highly competitive digital sphere Tips to Understand and Implement Interaction Design

Conclusion

Interaction Design consistently evolves and innovates to accommodate progressing technologies. With the ongoing development of technology, creativity becomes one of the key elements in developing your product, brand, and reputation as a business.

To stand out from your competitors, it helps to create a perfect balance between these elements and features, while also following key principles and standard practices to ensure your users get the best experience possible.

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Categories
Hosting

Celebrating our Big Birthday Bash with discounts of up to 60% on Hosting!

IT’S OUR BIRTHDAY! We’re thrilled to have completed 13 years in the industry and we couldn’t be more grateful! We’d like to thank and reward you, our loyal resellers by offering discounts of up to 60% on web hosting! Here’s what you can expect:

  • Multi-domain hosting – Up to 55% off
  • Single Domain Hosting – Flat 55% off
  • Cloud Hosting – Up to 55% off
  • Reseller Hosting – Up to 55%
  • VPS – Up tp 60% off
  • Dedicated Servers – Up to 50% off

The Big Birthday Bash sale is valid till 28th February, 2019 so go make the most of it now!

Along with our discounts, we’re also happy to announce 2 new updates to our platform that will aid your business. The first being the ResellerClub Mobile App – yes, we know, you’ve been asking for it for a long time now. The good news is, it’s now officially live and available on the Play Store in India. The app is designed to help manage your business on the go and facilitates actions such as domain purchases, order renewals and funds tracking. Excited? So are we!

The next big update is on the control panel. After months of research, countless interviews with you, our resellers and more than a year of development, we bring to you our swanky new control panel that we call the WebPro Panel. Designed specifically for web professionals, the panel has a contemporary design, a faster, more seamless purchase experience and all-new order management features to help you manage your customers like a pro! The best part? You can make your transactions with zero funds in your account – a feature our current panel lacks.

We’re in the process of upgrading some of our resellers to the new panel. We’re convinced the new panel will be a game changer for our resellers! We urge you to also make the most of our promos before they expire. Login & make your profits today.

 our loyal resellers by offering discounts of up to  Celebrating our Big Birthday Bash with discounts of up to 60% on Hosting!

For this coming year, with our goals in place and our vision in sight, we’re ready. And just like any teenager, we’re pumped to be taking the new year head-on. We may have only just started our adulthood but we’ve been around a long time since 1 year in human life = 7 years in industry life 😉

Yeah, we just made that up!

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Categories
Hosting Marketing

Business Email: Why and How to Switch to it

Out of the following which website would you rather make a purchase from given their email addresses – marketing@yourbrand.com or yourbrandname@gmail.com? I would prefer the first one and chances are you too would prefer the same. The only reason being, the first email feels more credible as opposed to the latter.

As a Web Pro (designer and/or developer), email is one of the primary modes of communication for your business. An email address that ends with the domain name of your business, impacts the way customers form an opinion of your brand. A customized email address adds to the credibility of your business by making it look professional.

Our aim in this post is to help you understand what business email is, its advantages and how to set it up with ResellerClub’s Business Email Product.

What is Business Email?

A business email address is an email that you would use for the purpose of promoting and building your brand. As opposed to a regular email address, a business email is associated with your brand’s domain name rather than a generic domain like gmail.com or yahoo.com. This helps in increasing the awareness of your business and also, in building and preserving your brand.

Example of regular email: yourbrandname@gmail.com

Example of business email: customercare@yourbrandname.com

3 Advantages of Business Email

  1. The first and foremost advantage of having a ‘Business Email’ is that it elevates your marketing efforts and adds to the professional appeal of your business. As a brand, you are required to communicate with your clients and customers on a frequent basis. Sending an email from a free email account (eg. Yahoo/Gmail, etc.) would make you look unprofessional and even negatively impact your business.
  2. A business email provides several additional features as opposed to a normal email like mail tracking, monitoring etc. Take, for instance, Open-Xchange a business email platform integrates all your personal emails, calendar, contacts and appointments on a single platform. Moreover, it even allows document sharing.
  3. With all the features like private labelled service, 99.99% Uptime and storage space it provides, business email is cost-effective as compared to email services like GSuite, Enterprise email etc. Read more here, to know other advantages of a business email.

Guide to Set up your Business Email

Now, that we have seen what business email is and the importance of it. Let us now dive into learning how to set it up.

Step I

Go to your Control Panel ->Click on the ‘Buy’ button and select ‘Business Email’ from your Product dropdown list. Next type in the domain name you wish to purchase the business email for and place your order.

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

Step II

Go to your Control Panel and List all Orders. Here, you will find the order for Business Email, click on the ‘Product’ link to manage your business email.

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

Step III

Post clicking on the Product link you will be redirected to the order management section. Scroll down and click on the product ‘Business Email’.

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

Step IV

Before setting up your email account, you need to add the DNS Records to your existing name servers. For this click on ‘Name Server Details’.

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

Step V

After this go to ‘Manage Email Accounts’. The ‘Dashboard’ tab gives you an overview of all your business email accounts. The ‘Mail’ tab includes all major tasks like Adding Users/Accounts, Forwarding, Exporting etc. And the ‘Settings’ tab helps you manage your profile.

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

Since we need to add users we will go to Mail -> Add User

Out of the following which website would you rather make a purchase from given their email Business Email: Why and How to Switch to it

After filling all the details, click on ‘Add User’ and the user will be successfully created. Depending on the size of your business you can purchase as many Email Accounts as you need.

Conclusion

Creating a business email is good for your brand image as it builds the confidence and trust of your customers in your business. This was one simple way to create a business email account for your domain name. In my next post, I’ll cover some more ways on how to integrate your business email to maximise productivity.

Hope you found this post helpful. If you have any queries or suggestions feel free to leave them in the comments box below.

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Categories
Domains

New gTLD Report – January 2019

The new gTLDs made their presence known in a big way this new year. While .TOP, .ONLINE and .XYZ held their positions relatively steady on the list of trending new gTLDs registered, .SITE and .LIVE contributed to the total registrations with a 100% and a 133% spike in the month of January. As .BLOG secured a spot in the top 15 with the biggest leap of 1080% in its registrations, .ICU witnessed a shift in its rank with a 123% spike in its numbers.

Let’s dig in further to learn about the new gTLDs that drove the overall counts in the month of January:

New gTLD Report – January 2019

Infogram

*Registration Numbers Facilitated by ResellerClub

.TOP: .TOP scored the top spot with a 49% share of the new gTLDs registered in the month of January. It is the growing registrations of this new gTLD in the global markets that has helped .TOP retain its spot in the trending new gTLD list. Being sold at a promo price of $1.49 for an interim period also contributed to a spike in the registrations of this new gTLD.

.ONLINE: This Radix new gTLD has undoubtedly gained immense popularity, and so it was no surprise that registrations of .ONLINE witnessed a 11% jump in the month of January. The promo price of $6.99 helped surge the registrations of .ONLINE in the global markets. .ONLINE was able to grab a 10% share of the total new gTLDs registered.

.SITE:  Registrations of .SITE doubled during the month of January and thus was able to move up a rank and secure a 9% share of the total new gTLDs registered. .SITE has witnessed consistent improvements in its registration numbers month on month, especially in the China markets. This new gTLD that saw a 100% spike in its registrations was being sold at a promo price of $4.99 in the month of January.

.XYZ: .XYZ continues its trend to secure a spot in the top 5 this year too. .XYZ was able to grab a 5% share of the total new gTLDs registered in the month of January. XYZ was running at a promo price of $0.99, that sent registrations of this new gTLD soaring in the global markets.

.LIVE: The promo price of $1.99 helped boost registrations of this new gTLD in the month of January. The registration numbers  of .LIIVE climbed to a 133% in the global markets and was thus able to finally make its way to the top 5 list of new gTLDs registered. .LIVE grabbed a 4% share of the total new gTLDs registered in January.

While registrations for the new entrant .BLOG rocketed to a 1080% in the month of January, .ICU was able to fight its way back to secure the sixth spot and witnessed a 123% jump in its registration numbers. Along with these, .FUN and .SPACE were also able contribute to the overall counts in the month of January with a 56% and 22% spike in their registrations.

Here’s a peek into the exciting domain promos we’ve got lined up for the month of February:

  1. Get the ever trending domain extension .XYZ that connects with different generations at just $0.99.
  2. Reach out to the community of bloggers with a .BLOG domain extension at just $6.99.
  3. Help your customers business reach new heights with a .TOP domain extension at just $1.49

And that’s it folks!

Check out all our trending domain promos here and get the right one for your customer’s business

You can also head to our Facebook or Twitter pages to get all the updates about our trending domain promos. Just look out for the posts with #domainpromos. See you there!

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Uncategorized

Why Build Native Apps with Vue.js: Top Vue Native Features for Your Business

Building native apps in Javascript using Vue.js has become one of the most popular solutions due to the easy learning curve of this tool. If you’re used to component-based workflow with props, you will find things familiar with Vue. Developers who have experience with Angular or React will find familiarity with directives in the framework. Vue native allows developers to spend more time building rather than writing boilerplate code. It was created to be the modern framework for Javascript that you can get up and running quickly. It’s lightweight, flexible, and uncomplicated. Vue is designed to be highly adaptable and easy to integrate with other libraries.

What is Vue Native?

Vue.js is a progressive Javascript framework for building apps with 100% API access without needing to rely on plugins. It enables you to create apps for both iOS and Android. Vue Native allows you to use CSS along with the CSS Scoped Style for creating the design you need.

This new Javascript framework was supported and built by Evan You in 2014, a former employee at Google. It was born thanks to You’s idea to extract the part he liked about Angular, making it more lightweight without additional concepts involved. The framework gives you the ability to share code with other developers. Many large and well-known companies are using Native script for their mobile app development. The silt of these companies includes Deloitte Digital, Samsung, Audi, Cigna, ADP, Qualcomm, Fidelity, Volvo. Vue.js has been downloaded at least 2.8 million times and has more than five thousand stars on Github.

What makes Vue Native a good choice for building native apps

As a truly good solution for building a native app, Vue.js has a set of advantages you should know of:

  • Any changes you make are live synced quite quickly and there are even specific tools to make your Vue app development faster (for example, Bit’s open-source platform, Storybook, or Vue loader and Vue-CLI).
  • Vue.js is a highly approachable software, especially if you’re already familiar with CSS, HTML, or Javascript. You’ll be able to begin building a cross-platform app quickly if you know these languages.
  • Vue is comparable to React since it utilizes a virtual Document Object Model (DOM) and Vue code is compiled down into React native code. It’s a great choice for fast mobile app development.

Vue achieves reactivity by tracking changes and automatically updating the DOM. One of Vue’s major advantages is its speed, capable of rendering and updating thousands of elements of the DOM every second.

Overall, Vue has many benefits including:

  • Lightweight size
  • Excellent documentation
  • Easy to start
  • Progressive, can be used as a replacement for jQuery
  • Supports JSX

Benefits of having a native app for your business

After discovering the benefits of Native Vue you may wonder if you really need a native app for your business if you already have a web app. There are several ways your business can benefit from rolling out a native application.

  1. Vue drives in truly large scalability, so businesses don’t need to worry about the issues with multiple users on your app.
  2. You can use Vue Native to organize the user interface development, greatly simplifying this process.
  3. With Vue Native, you won’t have any copyright concerns, as it’s under the MIT license.
  4. Vue Native is adaptable, so you can easily integrate it into big projects for your front-end development.
  5. They are effective and quickly engage the interest of the customer. A native app would allow you to communicate the launch of new services, products, promotions, discounts, and features.
  6. Business owners can better understand their target audience by acquiring information such as geographical location, demographics, and behaviours related to shopping.

All of this data serves to benefit marketing campaigns and allows you to develop better strategies. A native app helps you build brand recognition and a greater connection with your customer or audience through notifications. Many sales happen because of apps.

Sure, you can make a purchase on a company site instead. However, here’s what tends to happen: the site builds awareness, and the application makes the sale. Why? Likely because apps are fast, interactive, and allow for simple navigation.

Site navigation is typically more complex, thus taking a long time to make a sale. Apps are a great way to get your customer’s attention because not all companies have apps. Developing a native app for your business will give it greater visibility since many searches occur while travelling with a mobile device.

Features of Vue Native

Vue.js has a heavy focus on the view layer, which explains the name.

  • Data binding: Data binding is a feature that helps assign or manipulate the values of HTML attributes. It also helps alter the style as well as use a binding directive to assign classes. The binding directive is available with Vue.js and is referred to as v-bind.
  • Virtual DOM: Vue.js uses the same virtual DOM as Ember and React, among others. A replica is made of the DOM rather than actually making changes to the DOM. When changes are made to the data structures, this is compared to the original data structure. Finally, these changes are reflected in the real DOM which can be seen by the user.
  • Components: Components are a crucial feature used to create custom elements, reusable in HTML.
  • Animation/Transition: With Vue.js, you can apply the transition to elements of HTML when removed, added, or updated in the DOM. It’s possible to increase interactivity by adding a third party animation library.
  • Event Handling: Events in Vue.js can be listened to using the v-on attribute.
  • Directives: There are directives built into Vue.js including, v-show, v-on, v-bind, v-model, v-else, and v-if. These directives perform different front-end tasks.
  • Computed Properties: This is arguably one of the most important features of Vue.js. Computed properties perform necessary calculations by listening to the changes made to UI elements.
  • Routing: Vue-router allows for navigation between pages.
  • Vue-CLI: You can easily install Vue.js using the vue command line interface (CLI) at the command line. Vue-cli allows you to build the project without any hassle.
  • Watcher: Data that has changes made to it has a watcher applied to it. Watcher handles any data changes allowing for fast and clean code.

How to make development with Vue Native even better

This framework is open-source. To begin using Vue Native, it’s necessary to first install React Native. Next, you’ll install the Vue Native CLI. Vue.js works with Vuex, a state management pattern and library for its applications.

The central store consists all of an application’s components. However, you may not find Vuex necessary if you are building a basic app. Vuex is more intended for medium-to-large scale Single Page Application (SPA). If you need a better handle on the state outside of Vue components, opt for Vuex as the next step.

Since Vuex exists, there’s no need to rely on React Router or MobX for your application’s critical components. Vue neatly handles data binding, freeing developers from micromanagement of the DOM. Vue’s answer to this is a two-way reactive system of data-binding.

Bottom line

Vue.js is all about adding greater levels of interactivity to your app effortlessly. For your business, this means bringing on more new cool features to the app quickly, which is always appreciated by users. Moreover, your developers will also appreciate the development of Vue, as it’s a modern mix of JS frameworks, combining ideas from all of them and speeding up the development process.

 

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